Builders Marketing Templates

Proven Marketing Materials For Residential Home Builders

How To Avoid Competing On Price By Educating Your Prospects Before You Present A Quote

Are you providing free quotes to prospects who are also contacting 6 other builders and only looking for the cheapest price? If you are, then you are competing in a race to the bottom… Which means you could be doing a lot of jobs, but only making enough money to pay wages. What if you could...


How To Convert More Opportunities Into Prelim Agreements By Using Scarcity And Urgency Without Being 'Pushy'

With every day that passes, your hot opportunities that were about to sign a preliminary building agreement are going colder… Why does this happen? And what can you do to avoid losing another building contract because you failed to move the prospect into a prelim agreement while they were...


How To Educate Your Leads To Make A Purchasing Decision Based On Value Rather Than Price

Did you know it takes 6-8 touches to generate a viable selling opportunity?(Source: Salesforce) Can you imagine calling every single lead 6-8 times just to qualify them? Probably not...which could be why so many of them are not progressing through your sales process. Can you imagine what it...


How To Create Genuine Opportunities Without Spamming Or Annoying Your Prospects

What happens when someone makes a new enquiry with your building company? Either by phone or through your website or maybe even from Facebook. You follow them up right? ...How hard is that! And how many of these leads are then progressing into contracts? It’s not easy, but there is a formula...


How To Demonstrate Authority By Sharing Valuable Information

Are you struggling to get good quality enquiries for your building company? Is your website failing to generate the leads you’d hoped for when you spent thousands of dollars on a new design? Are you reluctant to spend more money on advertising when the sales simply aren't...


How To Create A Great First Impression Before You Even Speak To A Prospect

You never get a second chance at a first impression… which is why it is so important to look at what you are saying to prospective clients. Are you standing out? Or are you saying the same thing as every other builder in town? Been in business since 1993… honest...quality work. No one’s...